Being an organization that believes in innovation, 3rd Life aims to support and thereby fund any potential start-ups that are unique and that looks to have what it takes to disrupt and transform businesses.

Our innovative ventures include:

FabAlley is an online fashion destination for taste-makers and trend-breakers all over the country. In 2012, 25-year olds Shivani Poddar and Tanvi Malik started an online accessories store selling a highly curated collection of quirky jewelry, bags and shoes. In just two years, the shop has grown to become a legit style source for fashion-forward apparel and accessories. The name was inspired by all the rebellious, fashion-forward girls in India who shy away from the mainstream and shop at offbeat alleys, indie-chic nooks and quirky boutiques.
FreshWorld is an enterprising start-up company which has innovatively ventured into a 'Farm to Home' concept by organising fruits and vegetables (FnV) retailing, in a distinctive Street vending format employing eco-friendly delivery mechanisms.
Certified Used Car Portal.
is India's leading chain of "Branded" rental homes for singles with presence in 5 cities and managing hundreds of properties. Square Plums makes it easy for singles to rent fully furnished homes in prime locations. All Square Plums homes are curated, designed and furnished with a lot of attention keeping in mind the unique requirements of singles.
NightStay is a members' only mobile app that offers unbeatable prices on luxury hotels.
Blue Book brings you unbeatable discounts from your favorite Microbreweries, Restaurants, Cafes, Spas and Salons, Bars and Nightclubs and much more.
ShoeKonnect is a B2B commerce mobile application designed specifically to cater to the needs of the footwear industry. ShoeKonnect helps footwear enterprises to connect and communicate with each other and expand their business.
Lawrato is an interactive online platform that makes it faster and easier to find and hire the best Lawyers in any city / court in India.
Get My Parking
End to end parking digitisation - the technology provides realtime bird's eye view of all parking information to urban commuters, parking management companies, and the city administration.
X-Prime is the developer of the world's first FHE system that processes encrypted data at the same speed as unencrypted data. The solution is the answer to the data encryption challenge of data becoming vulnerable during decryption. An innovative Information security start-up, X-Prime aims to make the world a safer place in the future.
ESEDS School of Design is the first sustainable design school in India, and is therefore a pioneer is design education in India, and indeed India. ESEDS is also the only truly dedicated international design institute in East India, being best in the heart of Kolkata.
FarMart aims to provide access of the latest agricultural machinery and modern technology to every farmer while simultaneously promoting rural enterpreneurship.